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Web Designer - First Impression Experience

Hybrid

Added
12 days ago
Location
Type
Full-time
Salary
Not Specified

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We’re looking for a creative and detail-oriented

Web Designer to join our First Impression Experience team. In this role, you’ll help shape the visual identity of product-focused campaigns, landing pages, and promotional content — directly influencing how new customers perceive and engage with Text's solutions.

The First Impression Experience team’s mission is to attract and activate new users by generating high-quality traffic through engaging campaigns, a strong web presence, and memorable brand moments.

You’ll collaborate daily with content specialists, performance marketers, and our social media lead to bring creative ideas to life and make a real impact on how our brand is seen and experienced online.

You will be responsible for:

  • Designing consistent and on-brand visual assets such as landing pages, performance ads, and social media graphics.
  • Collaborating daily with your team to implement your ideas — from testing coded landing pages to shaping campaign direction both strategically and creatively.
  • Adhering to and incorporating our refreshed visual brand identity (currently in development).
  • Analyzing the performance of published projects using tools like Google Analytics 4 and iterating on designs based on team feedback and performance data.
  • Reviewingexisting marketing materials and proposing up-to-date visual improvements.
  • You may be a great fit for this role if you:

  • Are proficient in Figma and open to leveraging AI tools (e.g., Midjourney, ChatGPT, Stability.ai) to support creative workflows — from ideation and research to content support and experimentation.
  • Have experience creating visual brand assets for companies, products, or services.
  • Can design structured, responsive, effective, and visually engaging landing pages, ads, and social media creatives.
  • Have storytelling skills and experience crafting strategic, multi-channel campaigns.
  • Are consistent in maintaining brand style across all digital material.
  • Have experience in B2B, SaaS, AI, or digital product projects.
  • Understand and apply conversion-focuseddesign principles on landing pages.
  • Bring a collaborative mindset to every project — working openly, asking for input, and giving constructive feedback to others.
  • Are curious and willing to learn new skills like animation.
  • Nice to have:

  • Experience with CRO or A/B testing projects.
  • Illustration skills.
  • Motion design skills.
  • Print material delivery.
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